When to recommend upgrading or replacing aging computers
Win trust by recommending the right approach for your customers’ needs
Every day, your customers are faced with a difficult time and money decision: Should they upgrade or replace their company’s aging computers? Crucial surveyed over 350 IT managers worldwide to see which approach was most effective, and more than twice as many chose to upgrade systems instead of replace them.1 However, it’s a complex decision, and both approaches work … in the right instances. Here are the findings from the survey and how you can use this data to win trust and recommend the correct approach for your customers.
- The typical refresh cycle is 3-4 years, but the smaller the business, the longer they typically use each system (often running them until they crash)
- 50% of IT managers typically upgrade, 28% typically reimage and redeploy, and 19% typically replace
- IT managers agree that cost-effectiveness is the main decision factor
- Doubling a system’s memory from 4GB to 8GB and adding a 275GB SSD often costs 75% less than buying a new system2
The Bottom Line
Every organisation is different, but more than twice as many of the IT managers surveyed chose to upgrade systems instead of replace them. In general, when money is limited, it’s best to consider an upgrade prior to replacement. But when time is more limited and/or there is budget flexibility, it may be preferable to replace aging systems. If customers are considering re-imaging and redeploying a problematic old drive, it may be the ideal time to replace the drive altogether with a faster, more reliable one. Only your customers know the nuances that are unique to their organisation’s culture and IT. They can choose the approach that’s right for them and their users because either way, the outcome is the same – faster performance and improved productivity.