How your customers can support multiple operating systems across different platforms with an EMM solution

Your customers worry (justifiably) about how they will manage a multi-OS mobile environment. The good news is that implementing an enterprise mobility management (EMM) platform will streamline and simplify the process to reduce management overheads.

Where your customers once operated a Windows infrastructure, the need for specialised applications and tools means that the days of the “vanilla” environment are over. Blackberry, iOS, and Android have also brought enterprise ready servers to market.

Multiple operating systems means increased management

Opportunities for productivity and business efficiency increase alongside the availability of operating systems. Your customer’s end users can now choose to work on their preferred operating system – getting the most out of their user experience.

Your customers now need to support two, three or more mobile operating systems – a task that is becoming increasingly challenging. In 2016, 53% of businesses had at least one instance of an unsupported OS running in the server room.

Mobility workarounds

Several vendors have tried to fill the gap by adding mobile device management (MDM) functionality to their products. Although such functionality allows customers to improve management of multiple operating systems, it is a time limited benefit.

This added functionality has two further major problems:

  1. It is a bolt-on to the main application and tends to be less effective or configurable as a best-of-breed dedicated system, limiting your customer’s abilities to support a multi-OS environment.
  2. By focusing solely on managing mobile devices, these platforms do not offer truly granular control of content or application management across operating systems.

Simply adding MDM functionality does not provide enough backbone for your customers to successfully support multiple operating systems. Each has their different behaviours, updates, lifespan, and evolutions for your customer’s IT teams to support.

“The initial scope of MDM has primarily been around phone and tablet-style devices, more specifically iOS and Android with support for Windows Mobile, Blackberry and other AirWatch products. Today, with the release of Windows 10 and the added functionality to use MDM capabilities, the landscape of device management has changed. What was once a clear distinction between device deployment with PCs/laptops and device management with phones/tablets has merged into one function. This provides an opportunity to change the way we manage and deploy devices.” – Mark Dunkerley, Collaboration Technology Manager for The Coca-Cola Company

Best-of-breed means best-of-breed

If your customers are serious about meeting the challenges of the modern multi-OS environment, they will need a best of breed solution. Which means investing in an EMM platform.

True EMM offers OS-agnostic functions, allowing your customer’s IT departments to manage devices running iOS, Android, and Windows Mobile. As well as traditional MDM functions – applying passcode policies, remotely wiping lost and stolen devices – your customers gain a range of application and content management functions that can help to support users on different operating systems.

An enterprise app store can simplify multi-OS mobility

Key to cross-platform support is the enterprise app store. By creating their own internal app resource, your customers can:

  • Configure and standardise business applications to work across platforms.
  • Define a selection of approved apps that allow end users to access internal resources.
  • Prevent installation of malware-compromised apps that could threaten network security.
  • Control app behaviours to reduce data leakage and edits to the application itself.
  • Give their end users the flexibility they need to be productive and collaborative.

Most importantly of all, these features are available on every mobile operating platform.

EMM solutions are multi-OS centric

An EMM solution offers your customers centralised management of every mobile asset, similar to the way your customer manages their corporate network via centralised domain consoles. In fact, when deployed correctly, the EMM will hook into these consoles, further consolidating and simplifying control.

A multi-OS mobile environment is concerning to your customers. After all, 49% of organisations believe that unsupported device types and operating systems present a significant challenge to their mobility programmes. But with the use of an effective EMM solution, they will find managing a diverse mobile estate relatively straightforward. And once in place, deploying updates, patches and enhancements will be extremely easy – regardless of the target OS.


  • Think: Your customers will be looking to enhance their mobile maturity. The ability to support multiple operating systems across different platforms is crucial to this.
  • Act: EMM solutions are multi-OS centric, building support through enterprise app stores and content management tools.
  • Lead: MDM functionality isn’t enough for your customer’s IT teams as they contend with regular updates, patch changes, new version roll-outs, and separate behaviours per OS.
  • Share: Benefits extend beyond multi-OS towards standardised working practices and usage control.

The Trusted Advisor Blueprint: How to plan and deliver an enterprise mobility management (EMM) project